Meet the family : our story
The meeting of two cultures
Wibes was born not only from the encounter of two people, two cultures, two identities, the one of Aurélie and Nicolas but also from the union of France and Africa, and especially, Côte d’Ivoire.
Aurélie and Nicolas met in North Carolina in the United States. On the school benches, they discovered common passions such as the love for fashion, and the belief that it must be committed and sustainable.
Nicolas was born in Abidjan, Côte d’Ivoire, where he grew up and lived for fifteen years while Aurélie was born in Nice in France and grew up with stories and memories of West Africa brought back by her father who has been working there for more than 20 years. Côte d’Ivoire brought them together and marked the starting point of this beautiful adventure.
Wibes is a mirror of our commitment to share strong ethical values within the entire team and its community.
Despite its hype positioning inspired by the West African culture, Wibes is also highly involved for a more ethical fashion with a minimum impact on the environment and a strong social commitment. The ambition of the team and its founders is to create a responsible brand throughout its entire production circle and its operation: from the production chain to the establishment of partnerships with suppliers committed to the respect of the environment. Moreover, because Wibes’ founders know that the future will not be written without the new generation, the brand is committed to social empowerment and to support associations that defend education, starting from where it all began : Côte d’Ivoire and very soon, France.
Unique sneakers in the colors of Africa
Combining an unconditional love for Cote d’Ivoire and its dazzling colors with the desire to create unique and high-end sneakers and you will understand what is at the heart of the brand Wibes.
The crowdfunding campaign on Kickstarter enabled the brand to find a workshop in Portugal and start producing our pilot collection in the Spring of 2018. But above all, it allowed Nicolas, co-founder of Wibes, to meet again Julian in Abidjan, an Ivorian designer and close childhood friend. He is actually a specialist in wax design and expert in sneakers, and last but not least he did not hesitate to join the WIBES adventure along the way !
Since then, between Abidjan and Paris, Nice and Porto, the entire Wibes team has been working hard to launch the first Spring-Summer collection. Beyond the creative exigency and the commitment of the brand for an ethical and sustainable fashion, Wibes will reinforce its desire to stop the clichés by releasing a bold and trendy collection.